Biography of Grégoire de Lassus

Chief Executive Officer Sabon
Grégoire de Lassus began his career at Deloitte as an auditor. After two years of volunteering in Brazil, he joined the LVMH group, where he held various finance positions in Paris and New York for eight years.
In 2015, he joined the Groupe Rocher as Director of Management Control, before becoming Chief Financial Officer of the SABON brand in Israel, after its acquisition by the group.
In 2021, he took over as General Manager for France and Western Europe for the SABON brand, before becoming CEO in July 2024 and joining the Executive Committee of the Groupe Rocher.
He holds a Master's degree in Management from ESCP Business School.
"SABON must improve its operating margin while strengthening its brand desirability in order to continue to consolidate its premium positioning, enrich its product offering and expand its distribution - with a particular focus on Asia, where the brand is already firmly established."
Grégoire de Lassus
Executive Management
Direction Générale Exécutive